Bijay is a member of a rare and dwindling breed of admen – he can strategise; he can manage a client; he can write; he can draw; he can go on-line; and he can produce the final product – all by himself. Indeed, he would be my Creative Director if he wasn’t so damned independent!
Much of our work together has been on one single demanding client – InsuranceLine. Together we created a unique brand in one of the most inhospitable of product categories: life insurance. At all times Bijay delivered a look and feel completely consistent with the brand guidelines he himself created. And the results were always there at the end of the day. We’ll work together again on another brand soon – and unlike with many of his so-called peers, I thoroughly look forward to that day.
For some time Transport Refrigeration Services Pty Ltd utilised a number of organisations in support of our advertising and promotional activities. Over the years, our success in delivering meaningful business results for the loose strategies has been questioned as well as a return on the investment.
Our company has never held advertising agencies in high esteem. Over the years, we attempted time and time again to create a working relationship with various agencies, but even after detailed briefs and explanations, we were continually frustrated by advertising suggestions as campaign ideas which did not even come close to what we were trying to achieve with our company and brand image.
I have personally worked with Bijay on many advertising creative projects spanning several years, including television commercials, magazine and newspaper commercials, and a range of printed communications materials (direct mail packs etc). Working with Bijay was always a lot of fun, with the quality of work excellent and the level of service and account management second to none. Unlike many other larger creative agencies, we found the final work to not only be effective in meeting its objectives, but extremely cost effective and value for money.
OxygenAds has been working with Westpac for over four years. In that time, the team has been instrumental in creating and delivering strategic employee communications initiatives via channels including newsletters, brochures, posters, intranet design and video production.
What we needed from an advertising agency was really creative, strategic thinking and we got this from OxygenAds at all stages of the process in launching our new fruit smoothies.